ANALYSIS AND IDENTIFICATION
OF NEW CONSUMPTION
MEASURES AND TRENDS
CONCEPT IDEATION
DESIGN OF THE BUYING EXPERIENCE
BUSINESS PLAN
FEASIBILITY STUDY
SEARCH AND LOCATION CHOICE
MOOD E INTERIOR DESIGN,
PROGETTAZIONE DI ARREDI ED
ATTREZZATURE
IDEAS RECIPES AND PRODUCT
SCOUTING
CREATION OF THE ASSORTMENT
COORDINATED IMAGE
VISUAL MERCHANDISING
RESEARCH AND TRAINING
OF STAFF
EVENT CREATION AND DIGITAL
STRATEGY
SOCIAL PR AND COMMUNICATIONS
PRESS OFFICE
ANALYSIS OF RESULTS AND
CORRECTIVES
REPLICABILITY OF THE FORMAT